The Sheffield Steelers are delighted to confirm their continued partnership with Sheffield Window Centre, not only for the duration of the #2021EliteSeries but also as the club’s title sponsor for the 2021/22 Elite League season.
For a decade, Sheffield Window Centre have been proudly located on the front of the Sheffield Steelers shirt as the club’s title sponsor, but for the Elite Series they have given up their primary position to show their own and the clubs support for the NHS.
“I think it’s the least we can do” said Sheffield Window Centre’s owner Ian Hunter Senior. “Every family in and around Sheffield has been affected by this pandemic and all of us are extremely grateful to the NHS and their staff for taking care of us. We’ve all stood on our doorsteps clapping but we wanted to go one step further and show our support to them and particularly our friends at the Sheffield Teaching Hospital”.
“We continue to be proud sponsors to the Steelers, our relationship is now over ten years old. When we mentioned the idea to the club, they were more than happy to oblige”.
“Like all Steelers fans we have missed seeing them in action and our visits to the Fly DSA Arena but this mini-series will give us all our hockey fix. It also sends a clear message to the entire Steelers family and the wider hockey community that we are fully behind the NHS and the great work that they do”.
Steelers owner Tony Smith echoed the words of Ian Hunter saying “It’s an incredibly kind and generous donation that Ian and Sheffield Window Centre have made in the support of the NHS. We will also be donating a contribution from the sale of every replica shirt with the NHS logo located on it”.
“Sheffield Window Centre were the first sponsors that came on board following me taking over the club more than 10 years ago. They have remained strong and loyal to the Steelers and I’d like to think that we have both helped one another in building our brands in the City. I’m delighted that their name and logo will be associated with Steelers moving forward and thank them once again for the kind and generous support of ourselves and the NHS”.
The #2021EliteSeries commences on Saturday 3rd April.